Sans Money Secret

I told you a couple of weeks ago about the changes Google had made to their keyword tool. Well, now Perry Marshall (arguably the best ppc master) is showing you not only how to use this little change, but is showing what is one of the best ’single’ training pages on Google Adwords I have ever seen!

Seriously, this is such basic stuff you will kick yourself when you read it. I did! And I’ve been thinking I was pretty good at the Adwords game. After all, if you’re pulling in more than you’re spending, that’s good isn’t it?

But after seeing this, I’ve just changed a whole bunch of my keywords. This is what I love about learning from true experts. The folks who’ve honed their skills to the finest level and don’t mind sharing it with you.

And there’s a lesson in what Perry is showing you. Like I said, this is simple stuff. It doesn’t take a genius to figure it out. But very few folks bother. Making money isn’t hard. It’s just a case of knowing what to do and how to do it.

Frankly, I nearly fell off my chair when I saw what some of the advertisers were bidding on. I mean, I’m no Perry Marshall, but even I know to check out if a keyword is actually being searched for before bothering to pay for the privelege of using it! Apparently, this little piece of common sense eludes a lot of marketers out there.

Anyway, for those of you who’ve used Adwords, you know how badly Google will gobble up your cash, if you don’t know what you’re doing. Never, ever, ever, take any notice of anyone telling you to set up an Adwords campaign, unless you’ve been shown how to do it right!

For those of you who have never used Adwords, get Perry’s book. I can’t recommend Perry highly enough when it comes to this. Every marketer has a strength. Some have more than one. Perry’s is definitely Google Adwords.

Now you need to get yourself over to Perry’s page asap. I promise you won’t be disappointed. In fact, judging from what the ‘competition’ is bidding on I’m betting you’ll be more than happy.

To Your Success
Susan Coils